Media kit

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BCM Magazine

From this October-November issue onwards, BCM will increase its circulation to 20,000 copies in order to cover 12 of Mexico’s most important cities, including Mexico City and its metro area, thanks to a series of strategic alliances with AQUA Hotels, Grupo Posada’s Grand and Grand Coral, Mexico City’s Club de Empresarios, IOS Offices’ Business Centers throughout the country, Endeavor’s Mentoring Networks, as well as other prestigious clubs in Guadalajara, Veracruz, Villahermosa, Querétaro, Mérida, Puebla, León, Hermosillo, Chihuahua and Acapulco in a first phase.

Central Audience
Businesspeople, entrepreneurs, senior managers and professionals over 25 with A and B+ socioeconomic levels and an interest in business, finance, arts, culture, society, fashion, sports, health, technology, entertainment who seek useful, constructive and practical information relating to their particular lifestyle.

Pass-Along Rate
3.2. Estimated readership of 64,000.

Vertical Audience
According to a database updated in September 2012, over 11,000 readers nationally, segmented by their high purchasing power and influence in every city where the magazine is delivered with acknowledgment of receipt.

Horizontal Audience
Every person directly related with these readers, family members and friends belonging to the same social circle, as well as visitors or members of the most storied sports, business or social clubs in every state, a select national circle of affiliate companies and distribution centers, among them high-end car dealerships, medical practices, notary and other legal offices, business centers, consulates and embassies, universities and business schools or graduates schools, internationally renowned boutiques, members of Monterrey and Mexico City Industrial Club, Club de Banqueros, Club de Empresarios, San Pedro Equestrian Club, IMEF (Mexican Institute of Financial Executives) members, Habita Hotel, boutique hotels, Camino Real and Quinta Real Hotels in Monterrey, Grupo Posadas’ 5 Stars and Gran Turismo (Platinum floor).

Specifications

Single Page*

With bleed:
width 24cm, height 34cm

Trim size:
width 23.5cm, height 33.5cm

Art/Live area:
width 21.5cm, height 31.5cm

Formats:
Tiff, EPS, JPG, PDF

Resolution:
300 DPI’s

Mode:
CMYK

Double Page**

With bleed:
width 48cm, height 34cm

Trim size:
width 47.5cm, height 33.5cm

Art/Live area:
width 45.5cm, height 31.5cm (each page)

Formats:
Tiff, EPS, JPG, PDF

Resolution:
300 DPI’s

Mode:
CMYK

*Leave without text at least 1.2cm inwards of the edge of the file; this space is used for the pasting of the magazine.

**Leave without text at least 1.2cm from the center of the art to the sides in each side; this space is used for the pasting of the magazine.

Publications Deadline

To check our publications deadline, please click here

Rates

To check our rates, please click here

BCM Woman Magazine

Central Audience
Women over 21, A, B+ socioeconomic levels, interested in a wide range of topics enriching their personal or social life.

Pass-Along Rate
2.5. Estimated readership of 50,000.

Vertical Audience
Mothers whose kids attend Mexico’s main private schools and live in every city’s residential areas. Recurrent customers at cafés, gyms, beauty parlors, clothing stores, jewelry stores, furniture stores, department stores, among other premium businesses.

Horizontal Audience
Members and guests of sports clubs like SPORT CITY Monterrey and Valle areas; high-end business associations, Monterrey and Mexico City Industrial Clubs, Club de Empresarios, extracurricular activity centers for their children.

Specifications for Advertorials

Single Page*

With bleed:
width 24cm, height 33cm

Trim size:
width 23cm, height 32cm

Art/Live area:
width 21.5cm, height 30.5cm

Formats:
Tiff, EPS, JPG, PDF

Resolution:
300 DPI’s

Mode:
CMYK

Double Page**

With bleed:
width 48cm, height 33cm

Trim size:
width 47cm, height 32cm

Art/Live area:
width 44cm, height 29cm (each page)

Formats:
Tiff, EPS, JPG, PDF

Resolution:
300 DPI’s

Mode:
CMYK

*Leave without text at least 1.2cm inwards of the edge of the file; this space is used for the pasting of the magazine.

**Leave without text at least 1.2cm from the center of the art to the sides in each side; this space is used for the pasting of the magazine.

Specifications for Our Colaborators

Specifications for our colaborators:

Format:
Word (.doc)

Document:
-Title
-Author
-E-mail
-Between 450 and 550 words.

 

 

Publications Deadline

To check our publications deadline, please click here

Rates

To check our rates, please click here